This is part 5 of our Software-as-a-Service (SaaS) business model series and it will summarise the key aspects of the previous articles using Slack as an example. SaaS is an important subcategory of Linear Subscription Business Models. Categorising SaaS – where’s Slack? Slack is an exciting tool in the flourishing productivity SaaS space. This mind […]
Business Model Canvas
The Business Model Canvas is a very popular tool among innovators devised by Alexander Osterwalder. I am using it to explain some of the most interesting company in-depth profiles as well as some fundamental business models.
In our last article we have looked at the business model elements of Software-as-a-Service (SaaS). in relation to Research & Development (R&D) activities. This is part 3 of our series on business model innovation tactics for SaaS. And it focusses on sales and marketing (S&M) from a business model perspective, yes! S&M expenses are often the […]
In our last article we have shown one way of categorising Software-as-a-Service (or SaaS). See also the diagram below. The obvious point was not to make a systematic attempt of categorising SaaS. With over 25,000 SaaS companies in Crunchbase and who knows how many actual SaaS solutions that would be a futile attempt. The two […]
Airbnb is one of the most inspiring and revered companies.
Moreover, it is one of the very few startups in the Sharing Economy space that is successful.
We are looking at their business model to understand why that is the case.
Find it out now…
Like Airbnb and Uber, WeWork appeared at a crucial economic moment: After the GFC (or Great Recession). While the link to the “gig economy” may not be as obvious as in the case of many other players, it is there: WeWork hosted freelancers and laid-off workers in cheap space-on-demand offices. These were not the lavish, upscale offices that WeWork is known for now.
They entered long-term leases in the recession-struck commercial real estate space, renovated and divided up the spaces to rent it out to individuals and very small businesses. The customer segments have undergone quite a shift since.
WeWork mainly uses a form of subscription business model that they call Space-as-a-Service.
This is an MBA-level article for Startups & entrepreneurs on how to create a subscription business model.