Snapchat is a super creative App. The way they monetise with non-core features is very helpful for any App developer.
No doubt, the Snapchat developers are great. But when CEO Evan Spiegel talks about the Snapchat App, it is always full of business model terminology that you may not even pick up if you don’t know that there is a whole theory behind each of those individuals words and terms.
Our articles and products are MBA-level content that can give you an initial understanding of the business model of the most successful Apps without having to do a business degree.
Snapchat is one of those wonderful examples to learn from.