Innovation Tactics

Develop innovation ideas you can be proud of

How to manage you innovation knowledge

One of the most important thing innovators need to decide upon is how to manage their innovation related intellectual property. Most people assume they have to keep things secret and front-run competition.
At the very least check out the Android example below to learn from Google (owner of Android) masterful intellectual property management. They have made great decisions on which parts to fully publicly share in order to catch-up on Apple iOS' lead and leave them well behind (in terms of install base), how to collaborate with industry incumbents and which parts to keep secret to not lose control of the technnology trajectory.

What exactly is disruptive innovation? What’s the playbook? Plus example Airbnb

Disruptive innovation is probably one of the few ways that a startup can beat well-established (and well-capitalised) incumbents. The concept of DI has been stated as one of the most significant business management concepts. Clayton Christensen (CC) was ranked 1st Thinkers50 in 2011 and 2013, 2nd in 2015 and 3rd in 2017 (note this list is published only every second year).

But disruptive innovation (DI) is not what many people think. It gets often confused with breakthrough innovation (and other forms of innovation). But its playbook is fundamentally different from that of breakthrough innovation.

We are looking at this essential concept and its fascinating details. We use Airbnb as a real-world example to apply the theory on.

Learn about one of the most important innovation concepts now …

5 strategies to manage your innovation ideas

[Presentation] here is a presentation that will summarise your strategic options for your innovation idea & intellectual property (IP)

Strategic IP management

Android is a fascinating example of the power of collaborative IP management strategies. Check out and download the presentation that shows you your 5 strategic IP management options and how Android’s massive success is a case for the 3 collaborative strategies.

Android’s brilliant IP management strategy to learn from

Android is on 1.3 billion smartphones and that before Google (Android owner) had produced any phone themselves. Behind the curtain lies the probably best IP management strategy of the past decade… learn from Google’s mastery

Strategic IP management options for your innovation

“All too often, the managers of a firm holding an IP right assume that the best way of using it is to suppress competition—in other words, to prevent potential rivals from offering customers an identical or similar product or service. … Although this is indeed a potential strategy, it is by no means the only option available. In fact, in our experience many managers overestimate the desirability of this option.” William Fisher, Professor of intellectual property law. Learn how the right strategic choice can amplify the power of your innovation IP

About us

About us

Contact

Privacy

Terms & Conditions

Resources

Get access our free downloads

Click here if you have already created an account

Premium Products

Latest articles