Understand the biz models of the best Apps & Software!
The biggest and best digital companies are not that great because they have the best or most beautiful App or Software. They are the best because they have the best business model. Some technical-minded people may wish for this not to be the case but this is the undeniable truth. Every single CEO of a large player will underwrite this.
Our customers are Entrepreneurs, Founder-CEOs, Startups, Professionals, Executives, MBA Students/Graduates, and Business School Professors who want to learn about the deep-level details of digital business models.
Some want to build a digital innovation for the company they are working for, others want to build the next billion-dollar company from the ground up and quite a few want to develop an idea on the side of the current job until it's ripe to make it your main income generator.
Our customers have in common the strong conviction that detailed knowledge will improve their chances to succeed. Most of them don't want to experiment and fail for years in a row until they find out whether or not they wasted years and big dollars on an idea that was flawed from the very beginning.
Understand the biz models of companies like:
How to use these pages?
We have free and paid resources. Start with the free ones. They are better than any (yes any) paid course you will find anywhere else on the internet! That's not an empty promise you can check it for yourself: Just choose some articles below and you will see that this is true.
We have had millions of readers and hundreds of thousands of downloads of our free resources. Based on analysing the data, this is our recommended approach to getting the best value within an efficient time frame from our pages: simply follow the steps ... (the alternative is to simply read everything but if you don't have the time, make sure to follow the steps below).
Step 1: Study real-world biz models
Step 1: Study one of the examples below carefully
Choose the one that is of most interest for you and take 20-30 mins to read it carefully. Each of the verticals below can represent many companies with similar characteristics. If you have the time, you can read all of these. But make sure you read at least one of these. It's much better to read one of them carefully than scrolling through all of them in a hurry.
Asset & Service Sharing
These companies create a new supply side mainly made of individuals owning a working assets and/or providing a service. Check out one of our key examples:
Online Travel & Dining
Online travel, dining, events, attractions, review platforms are demand-aggregating channels to help on the customer decision making journey. Key examples:
Search/Social
Leveraging direct & indirect network effects digital search, social & communication firms to create user engagement and monetise on this in various ways.
Step 2: Study one different type of biz model
Step 2: Now learn about a different type of biz model
All of the above examples were based on the platform business model which has brought about some of the fastest-scaling companies. The following examples fall under the linear business model which has created beautiful innovation. All of software-as-a-service (all online accessible software) falls under this business model as well as most apps.
eCommerce
Ecommerce can include everything from online marketplaces to fully integrated commerce and a huge ecosystem of related online services. Our key example:
Content & Media
Digital content & media business models cover different types of media and genres. Here we are looking at the linear business model as used by:
Software-as-a-Service
Most personal-use as well as an increasing amount of enterprise software these days has moved to the cloud and with that it falls under:
Step 3: Study the fundamentals
Step 3: Now dive into the next layer: deeper insights!
Learn about the fundamental strategic principles that underpin the most successful digital tech firms. The first resource is a must-read, the other two are complementary.
Fundamentals
Must-read: The Platform Business Model underpins the most successful startups of the last 2 decades.
Real-world biz models
Complementary reading: Comparison of different biz models approaches within the same vertical.
Strategy
Complementary reading: The application of the best-known strategy concept on digital technology.
Step 4: Develop a winning biz model!
Step 4: Take the course and boost your chances to succeed!
If you have studied at least 3 of the free articles above, you know that these resources are already better than any paid course on digital business models! But if you want to be serious about the topic, you must take the course. Even if you read all our free resources, the course add a factor 10x in detail and organisation of the study material (and formats):
The Course
Once you have seen the value our free resources provide, you can appreciate what the course can do for you. It adds significantly more detail and knowledge to all you can find in the free resources.
- 60 videos (>12 hours)
- 45 In-depth articles
- 40 learning resources
- New educational methods
Learn to develop a winning digital business model: